Evidence map›Paper›PMID 32295009›Full record

ArticleInternational journal of environmental research and public health2020

Implementation of Cigarette Plain Packaging: Triadic Reactions of Consumers, State Officials, and Tobacco Companies-The Case of Saudi Arabia.

Marwah M Hassounah, Abdulmohsen H Al-Zalabani, Mohammed D AlAhmari, Afraa A Murriky, Anwar M Makeen, Abdullah M M Alanazi

Abstract read
In one paragraph

Article in International journal of environmental research and public health, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 6 papers.

0numbers the graph read from it
0cells of the map it votes in
6citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

6 citing papers in PubMed.

  1. Plain Packaging: One of the Plain Simple Solutions for Nicotine Reduction in the Middle East.International journal of environmental research and public health · 2026
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

6 authors.

Marwah M HassounahCommunity Medicine Unit, Family and Community Medicine Department, King Saud University, Riyadh 11564, Saudi Arabia.
Abdulmohsen H Al-ZalabaniDepartment of Family and Community Medicine, College of Medicine, Taibah University, Al-Madinah 42353, Saudi Arabia.ORCID 0000-0002-4937-6100
Mohammed D AlAhmariDepartment of Respiratory Care, Prince Sultan Military College of Health Sciences, Dhahran 34464, Saudi Arabia.
Afraa A MurrikyDepartment of Restorative Dentistry, Riyadh Elm University, Riyadh 11564, Saudi Arabia.
Anwar M MakeenDepartment of Family and Community Medicine, Jazan University, Jazan 88723, Saudi Arabia.
Abdullah M M AlanaziDepartment of Respiratory Therapy, King Saud bin Abdulaziz University For Health Sciences, Riyadh 11564, Saudi Arabia.ORCID 0000-0002-2934-6617

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

objectivesIn August 2019, Saudi Arabia started implementing plain packaging for cigarettes. Three months later, an opposing campaign on twitter using an Arabic hashtag "the new smoke" gained momentum amongst smokers. The purpose of this study is to document this opposing campaign's timeline and describe consumers, government, and tobacco industry rhetoric.

methodsWe created a timeline of the campaign events then performed online social listening of Arabic twitter hashtags related to the campaign.

resultsCampaigners mainly complained of an unfavorable new taste in cigarette packs with plain packaging. The messaging developed to accusations to government entities and neighboring countries, and then after threats to boycott tobacco companies. The campaign received a significant amount of media coverage and elicited an official response from a number of Saudi government bodies, such as the Saudi Food and Drug Authority and Ministry of Commerce and Investment.

conclusionThis case points at a need for risk communication training, possible tobacco industry manipulation, and a need to gain consumer trust with evidence-based messaging techniques. The case of cigarette plain packaging adoption in Saudi Arabia serves as an example to other countries of potential consumer interaction, tobacco industry interference, and state official counter-reactions.

Indexed as

Tobacco IndustryTobacco ProductsProduct PackagingSaudi Arabiacigarettescommunicationplain packagingstandardized packagingtobacco companies

Identifiers

PMID32295009
PMCPMC7215406

What OpenQuestion holds

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LicenceCC BY
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Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.