Trial reportAnnals of behavioral medicine : a publication of the Society of Behavioral Medicine2020
Health Warnings and Beverage Purchase Behavior: Mediators of Impact.
Trial report in Annals of behavioral medicine : a publication of the Society of Behavioral Medicine, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 32 papers, 1 of them a synthesis that pooled it.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
32 citing papers in PubMed, 1 synthesis or guideline pooled it.
- Sugary drink warnings: A meta-analysis of experimental studies.PLoS medicine · 2020Pooled it
- Effect of food swap recommendations on the healthfulness and carbon footprint of grocery purchases in a naturalistic online store: A randomized parallel trial.PLoS medicine · 2026Trial
- Using Social Media to Increase Participation in Universal Free School Meal Programs: An RCT With Parents of Elementary-Aged Children.American journal of preventive medicine · 2026Trial
- Nutrition Info and Other Front-of-Package Labels and Simulated Food and Beverage Purchases: A Randomized Clinical Trial.JAMA network open · 2025Trial
- Online RCT of Added-Sugar Warning Labels and Spanish-English Label Education.American journal of preventive medicine · 2025Trial
- Ecolabels and the Healthfulness and Carbon Footprint of Restaurant Meal Selections: A Randomized Clinical Trial.JAMA network open · 2025Trial
- Front-of-Package Food Labels and Perceived Weight Stigmatization: A Randomized Clinical Trial.JAMA network open · 2025Trial
- Developing ecolabels to encourage sustainable eating in restaurants: A randomized experiment.PloS one · 2025Trial
- Countermarketing Versus Health Education Messages About Sugar-Sweetened Beverages: An Online Randomized Controlled Trial of US Adults.American journal of public health · 2024Trial
- "Warning: ultra-processed": an online experiment examining the impact of ultra-processed warning labels on consumers' product perceptions and behavioral intentions.The international journal of behavioral nutrition and physical activity · 2024Trial
- Effects of 4 Interpretive Front-of-Package Labeling Systems on Hypothetical Beverage and Snack Selections: A Randomized Clinical Trial.JAMA network open · 2023Trial
- How pictorial warnings change parents' purchases of sugar-sweetened beverage for their children: mechanisms of impact.The international journal of behavioral nutrition and physical activity · 2023Trial
- Should messages discourage sugary drinks, encourage water, or both? A randomized experiment with U.S. parents.Preventive medicine · 2023Trial
- Consumer Reactions to Positive and Negative Front-of-Package Food Labels.American journal of preventive medicine · 2023Trial
- The Effect of a 14-DayNutrients · 2022Trial
- The impact of pictorial health warnings on purchases of sugary drinks for children: A randomized controlled trial.PLoS medicine · 2022Trial
- Storybooks About Healthy Beverage Consumption: Effects in an Online Randomized Experiment With Parents.American journal of preventive medicine · 2022Trial
- Influence of the San Francisco, CA, Sugar-Sweetened Beverage Health Warning on Consumer Reactions: Implications for Equity from a Randomized Experiment.Journal of the Academy of Nutrition and Dietetics · 2022Trial
- Reactions to graphic and text health warnings for cigarettes, sugar-sweetened beverages, and alcohol: An online randomized experiment of US adults.Preventive medicine · 2020Trial
- Nudging Toward Sustainable and Healthy Diets: A Randomized Trial of Young Adults.Current developments in nutrition · 2026Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
2 authors.
Funding
Abstract
backgroundTo reduce diet-related chronic disease, policymakers have proposed requiring health warnings on sugar-sweetened beverages (SSBs). Health warnings reduced purchases of these products by 22% in our recent randomized controlled trial, but the mechanisms remain unclear. PURPOSE: We sought to identify the psychological mechanisms that explain why SSB health warnings affect purchase behavior.
methodsIn 2018, we recruited 400 adult SSB consumers to complete a shopping task in a naturalistic convenience store laboratory in North Carolina, USA. We randomly assigned participants to either a health warning arm (all SSBs in the store displayed a text health warning) or to a control arm (SSBs displayed a control label). Participants selected items to purchase with cash.
resultsCompared to control labels, health warnings elicited more attention, negative affect, anticipated social interactions, and thinking about harms (range of ds = 0.63-1.34; all p < .001). Health warnings also led to higher injunctive norms about limiting SSB consumption (d = 0.27, p = .008). Except for attention, all of these constructs mediated the effect of health warnings on SSB purchases (all p < .05). In contrast, health warnings did not influence other attitudes or beliefs about SSBs or SSB consumption (e.g., healthfulness, outcome expectations, and response efficacy).
conclusionsHealth warnings on sugar-sweetened beverages affected purchase behavior by eliciting negative emotions, increasing anticipated social interactions, keeping SSBs' harms at top of mind, and shifting norms about beverage consumption. Results are consistent with recent studies of why tobacco warnings influence quitting behavior, pointing toward a general framework for understanding how health warnings affect behavior. CLINICAL TRIALS REGISTRATION: NCT #03511937.
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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.