ArticleInternational journal of environmental research and public health2020
Food Safety Trust, Risk Perception, and Consumers' Response to Company Trust Repair Actions in Food Recall Crises.
Article in International journal of environmental research and public health, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 11 papers.
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Who cites it
11 citing papers in PubMed, 30 citations in OpenAlex.
- Information Source-Message Effect on Consumers' Intentions to Adhere to Food Safety Practices When Handling and Preparing Raw Chicken.Foods (Basel, Switzerland) · 2026Article
- Perceptions of voluntary horizontal confidential food safety data sharing: an exploratory interview study with food industry leadership.NPJ science of food · 2026Article
- Evaluating the Effectiveness of Food Safety Policies in Portugal: A Stakeholder-Based Analysis of Challenges and Opportunities for Food Safety Governance.Foods (Basel, Switzerland) · 2025Article
- Consumer behavior and its role in E. coli outbreaks: the impact of fast-food preparation practices and hygiene awareness.Tropical medicine and health · 2025Article
- Spillover effects of food recalls: A milk recall scenario experiment in China.NPJ science of food · 2022Article
- Exploring Risk Factors of Recall-Associated Foodborne Disease Outbreaks in the United States, 2009-2019.International journal of environmental research and public health · 2022Article
- Food packaging during the COVID-19 pandemic: Consumer perceptions.International journal of consumer studies · 2022Article
- Public Awareness of Consumer Products Containing Radioactive Materials: Empirical Evidence from Malaysia.International journal of environmental research and public health · 2022Article
- What Motivates Consumer Food Safety Perceptions and Beliefs? A Scoping Review in BRICS Countries.Foods (Basel, Switzerland) · 2022Article
- Does Government Intervention Ensure Food Safety? Evidence from China.International journal of environmental research and public health · 2021Article
- The Influence Mechanism of Reputation Information on the Formation of Safety Trust in Chinese Infant Milk Powder.Healthcare (Basel, Switzerland) · 2020Article
Corrections and comments
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Authors and funding
3 authors at 2 institutions in 1 country.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Food recalls have severe impacts on the operation, reputation, and even the survival of a recalling company involved in a crisis, with consumer trust violation being the immediate threat to the recalling firm. The involved firms adopt trust repair strategies and release messages relevant to these actions to the public. In this research, we developed a conceptual model to analyze consumers' general responses to the food recall, and we then compared the effect of two types of consumer trust repair strategies, i.e., self-sanction and information-sharing. The results show that consumer food safety trust has negative impacts on consumers' protective behavioral intention during a food recall crisis. In the scientific-evidence sharing group, consumers have a higher risk perception, coping appraisal efficacy, information-seeking tendency, and protection behavioral intention. However, consumers' food safety trust fails to predict protection behavioral intention because scientific-evidence actions can either be regarded as an explanation and self-serving, or as useful facts and solutions. Self-sanction actions overcome the disadvantages of information-sharing actions, but consumers still require information on facts of and solutions to the crisis. Therefore, it is recommended that recalling firms combine these two strategies in the case of consumer trust repair in food recall crises. Furthermore, the involved firms are encouraged to employ a third party to release the scientific evidence.
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Registered trials
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