Evidence map›Paper›PMID 31708374›Full record

ArticleThe Journal of adolescent health : official publication of the Society for Adolescent Medicine2020

Exposure to Cannabis Marketing in Social and Traditional Media and Past-Year Use Among Adolescents in States With Legal Retail Cannabis.

Jennifer M Whitehill, Pamela J Trangenstein, Marina C Jenkins, David H Jernigan, Megan A Moreno

Abstract read
In one paragraph

Article in The Journal of adolescent health : official publication of the Society for Adolescent Medicine, 2020. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 70 papers.

0numbers the graph read from it
0cells of the map it votes in
70citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

70 citing papers in PubMed.

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  13. Developing an online cannabis store paradigm for Cannabis Regulatory Science.medRxiv : the preprint server for health sciences · 2025
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10 more citing papers are in PubMed but not listed here.

4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

5 authors.

Jennifer M WhitehillDepartment of Health Promotion and Policy, University of Massachusetts Amherst School of Public Health and Health Sciences, Amherst, Massachusetts. Electronic address: jmw@umass.edu.
Pamela J TrangensteinDepartment of Health Law, Policy, and Management, Boston University School of Public Health, Boston Massachusetts; Alcohol Research Group, Public Health Institute, Emeryville, California.
Marina C JenkinsDepartment of Pediatrics, University of Wisconsin - Madison School of Medicine and Public Health, Madison, Wisconsin.
David H JerniganDepartment of Health Law, Policy, and Management, Boston University School of Public Health, Boston Massachusetts.
Megan A MorenoDepartment of Pediatrics, University of Wisconsin - Madison School of Medicine and Public Health, Madison, Wisconsin.

Funding

TREND &STRUCTURE OF ALCOHOL DEPENDENCE--GENERAL POPULATION 1990 SURVEY DATAP50AA005595 · NIAAA · WESTERN CONSORTIUM FOR PUBLIC HEALTH · PI KERR, WILLIAM C. · 1985 to 2025
$34.1M
GRADUATE RESEARCH TRAINING ON ALCOHOL PROBLEMST32AA007240 · NIAAA · UNIVERSITY OF CALIFORNIA BERKELEY · PI William C. Kerr · 1985 to 2026
$7.5M
Marijuana ads in traditional and social media: Influence and policy implicationsR01DA041641 · NIDA · UNIVERSITY OF WISCONSIN-MADISON · PI MORENO, MEGAN A. · 2017 to 2019
$1.2M
NIAAA NIH HHS P50 AA005595NIAAA NIH HHS T32 AA007240NIDA NIH HHS R01 DA041641
6 · The paper itself

Abstract

purposeThe objective of this study was to examine adolescents' self-reported exposure to cannabis marketing in states with legalized cannabis and its association with past-year cannabis use.

methodsWe conducted a cross-sectional, online panel survey of 469 adolescents aged 15-19 years residing in four states with legal retail cannabis for adult use. Adolescents self-reported exposure to cannabis marketing on social or traditional media (i.e., outdoor or print) and past-year cannabis use. Logistic regression generated estimated odds of youths' past-year cannabis use by marketing exposure after adjusting for demographic factors and cannabis-related social norms.

resultsExposure to cannabis marketing on Facebook, Twitter, and Instagram was associated with increased odds of past-year cannabis use of 96% (95% confidence interval [CI]: 15%-234%), 88% (95% CI: 11%-219%), and 129% (95% CI: 32%-287%), respectively. Odds of past-year cannabis use increased by 48% (95% CI: 16%-87%) with each additional social media platform where adolescents reported exposure.

conclusionsDespite restrictions that prohibit cannabis advertising on social media, adolescents are exposed to cannabis marketing via social media, and this exposure is associated with recent cannabis use. States should consider further regulation of cannabis marketing on social media.

Indexed as

CannabisCommunications MediaMarketingSocial MediaAdolescentAdultAdvertisingCross-Sectional StudiesFemaleHumansMaleYoung AdultAdolescentsCannabisMarketingSocial media

Identifiers

PMID31708374
PMCPMC6980270

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Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.