ArticlePublic health nutrition2019
Does message framing matter for promoting the use of nutritional warnings in decision making?
Article in Public health nutrition, 2019. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 7 papers.
What it found
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The trial behind it
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Who cites it
7 citing papers in PubMed.
- Health Warnings and Beverage Purchase Behavior: Mediators of Impact.Annals of behavioral medicine : a publication of the Society of Behavioral Medicine · 2020Trial
- Length and Framing of Anti-Junk Food Ads Impact Inclinations to Consume Junk Food Among Normal Weight, Overweight, and Adults With Obesity.Health promotion journal of Australia : official journal of Australian Association of Health Promotion Professionals · 2026Article
- Evaluating nutrition quality of packaged foods carrying claims and marketing techniques in Brazil using four nutrient profile models.Journal of food science and technology · 2022Article
- Designing Environmental Messages to Discourage Red Meat Consumption: An Online Experiment.International journal of environmental research and public health · 2022Article
- Listening to the voices of adolescents for the design of strategies to promote healthy eating: an exploratory study in a Latin American country.Public health nutrition · 2021Article
- Persuasive Effects of Message Framing and Narrative Format on Promoting COVID-19 Vaccination: A Study on Chinese College Students.International journal of environmental research and public health · 2021Article
- What Dimensions of Risk Perception are Associated with Avoidance of Buying Processed Foods with Warning Labels?Nutrients · 2020Article
Corrections and comments
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Authors and funding
4 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
objectiveTo evaluate the impact of message framing on attitudes towards messages aimed at promoting the use of nutritional warnings, behavioural intention and actual behaviour, evaluated through visual attention to nutritional warnings and the choice of a snack product during a real choice task.
designFollowing a between-subjects design, participants were exposed to loss-framed nutrition messages, gain-framed nutrition messages or non-nutrition-related messages (control group). After evaluating the messages, participants were asked to select a snack product as a compensation for their participation. The experiment was conducted using an eye tracker.
settingMontevideo (Uruguay).
participantsConvenience sample of 201 people (18-51 years old, 58 % female).
resultsThe average percentage of participants who fixated their gaze on the nutritional warnings during the choice task was slightly but significantly higher for participants who attended to nutrition messages (regardless of their framing) compared with the control group. Participants who attended to loss-framed messages fixated their gaze on the warnings for the longest period of time. In addition, the healthfulness of the snack choices was higher for participants exposed to nutrition-related messages compared with the control group.
conclusionsResults from the present work suggest that nutrition messages aimed at increasing awareness of nutritional warnings may increase consumers' visual attention and encourage more heathful choices. The framing of the messages only had a minor effect on their efficacy.
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