ArticleFrontiers in psychology2019
Skin Color Preferences in a Malaysian Chinese Population.
Article in Frontiers in psychology, 2019. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 11 papers.
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Who cites it
11 citing papers in PubMed.
- Enhancing Skin Quality With a Sequential Treatment Using 2 Hyaluronic Acid Dermal Fillers: A Prospective, Multicenter, Interventional Study.Aesthetic surgery journal · 2025Article
- Simulated intra-individual skin color changes and their impact on facial attractiveness across Japanese, Chinese, and Caucasian faces.Frontiers in psychology · 2025Article
- Development and Validation of a Novel Holistic Skin Quality Assessment Scale.Journal of cosmetic dermatology · 2025Article
- Knowledge, attitude, and practice toward photoaging in the Chinese population: a cross-sectional study.Scientific reports · 2024Article
- Predicting Facial Attractiveness from Colour Cues: A New Analytic Framework.Sensors (Basel, Switzerland) · 2024Article
- Experimental setting and protocol impact human colour preference assessment under multiple white light sources.Frontiers in neuroscience · 2022Article
- Article
- Skin Quality - A Holistic 360° View: Consensus Results.Clinical, cosmetic and investigational dermatology · 2021Article
- An image-based mapping of significance and relevance of facial skin colour changes of females living in Thailand.International journal of cosmetic science · 2020Article
- Skin Color Cues to Human Health: Carotenoids, Aerobic Fitness, and Body Fat.Frontiers in psychology · 2020Article
- Article
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Authors and funding
2 authors.
Funding
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Abstract
Facial skin color influences the perceived health and attractiveness of Caucasian faces, and has been proposed as a valid cue to aspects of physiological health. Similar preferences for skin color have previously been found in African participants, while different preferences have been found among mainland Chinese participants. Here, we asked Malaysian Chinese participants (ethnic Chinese living in an Asian country with high levels of exposure to Western culture) to manipulate the skin color of Malaysian Chinese, Caucasian, and African faces to make them "look as healthy as possible." Participants chose to increase skin yellowness to a greater extent than to increase skin redness to optimize healthy appearance. The slight reduction in skin lightness chosen was not statistically significant after correction for multiple comparisons. While broadly in line with the preferences of Caucasian and African participants from previous studies, this differs from mainland Chinese participants. There may be a role for culture in skin color preferences, though methodological differences mean that further research is necessary to identify the cause of these differences in preferences.
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