Evidence map›Paper›PMID 30361407›Full record

ArticleBMJ open2018

Is the alcohol industry doing well by 'doing good'? Findings from a content analysis of the alcohol industry's actions to reduce harmful drinking.

Thomas F Babor, Katherine Robaina, Katherine Brown, Jonathan Noel, Mariana Cremonte, Daniela Pantani, Raquel I Peltzer, Ilana Pinsky

Open access · goldAbstract read
In one paragraph

Article in BMJ open, 2018. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 23 papers.

0numbers the graph read from it
0cells of the map it votes in
23citing papers in PubMed
12.9field-weighted citation impact, top 1% of its field
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

23 citing papers in PubMed, 64 citations in OpenAlex.

  1. Article
  2. United Nations Partnerships With the Alcohol Industry.International journal of health policy and management · 2026
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  5. Bibliometric Analysis of Corporate Social Responsibility and Its Impact on Community Health.International journal of environmental research and public health · 2025
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

8 authors at 6 institutions in 5 countries.

Thomas F BaborDepartment of Community Medicine and Health Care, University of Connecticut School of Medicine, Farmington, Connecticut, USA.
Katherine RobainaDepartment of Community Medicine and Health Care, University of Connecticut School of Medicine, Farmington, Connecticut, USA.
Katherine BrownInstitute of Alcohol Studies (IAS), London, UK.
Jonathan NoelDepartment of Health Science, Johnson and Wales University, Providence, Rhode Island, USA.
Mariana CremonteCONICET, Universidad Nacional de Mar del Plata, Mar del Plata, Argentina.
Daniela PantaniDepartment of Psychiatry, Universidade Federal de Sao Paulo, Sao Paulo, Brazil.
Raquel I PeltzerCONICET, Universidad Nacional de Mar del Plata, Mar del Plata, Argentina.
Ilana PinskyPsychiatry Institute, Columbia University, New York, USA.
National University of Mar del Plata · ARUniversity of Connecticut · USColumbia University · USInstitute of Alcohol Studies · GBProvidence College · USUniversidade Federal de São Paulo · BR

Funding

No grant is acknowledged in the PubMed record.

6 · The paper itself

Abstract

objectivesThe aims of this study were to: (1) describe alcohol industry corporate social responsibility (CSR) actions conducted across six global geographic regions; (2) identify the benefits accruing to the industry ('doing well'); and (3) estimate the public health impact of the actions ('doing good').

settingActions from six global geographic regions.

participantsA web-based compendium of 3551 industry actions, representing the efforts of the alcohol industry to reduce harmful alcohol use, was issued in 2012. The compendium consisted of short descriptions of each action, plus other information about the sponsorship, content and evaluation of the activities. Public health professionals (n=19) rated a sample (n=1046) of the actions using a reliable content rating procedure. OUTCOME MEASURES: WHO Global strategy target area, estimated population reach, risk of harm, advertising potential, policy impact potential and other aspects of the activity.

resultsThe industry actions were conducted disproportionately in regions with high-income countries (Europe and North America), with lower proportions in Latin America, Africa and Asia. Only 27% conformed to recommended WHO target areas for global action to reduce the harmful use of alcohol. The overwhelming majority (96.8%) of industry actions lacked scientific support (p<0.01) and 11.0% had the potential for doing harm. The benefits accruing to the industry ('doing well') included brand marketing and the use of CSR to manage risk and achieve strategic goals.

conclusionAlcohol industry CSR activities are unlikely to reduce harmful alcohol use but they do provide commercial strategic advantage while at the same time appearing to have a public health purpose.

Indexed as

Alcoholic BeveragesPublic PolicySocial ResponsibilityAfricaAlcoholismAsiaEuropeFood IndustryHumansLatin AmericaMarketingNorth Americaalcohol industrycorporate social responsibilityharmful drinkingIardpublic health

Identifiers

PMID30361407
PMCPMC6224758
OpenAlexW2898520718

What OpenQuestion holds

Textmetadata
LicenceCC BY-NC
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.