Evidence map›Paper›PMID 29984430›Full record

Trial reportDrug and alcohol review2018

Effects of a responsible retailing mystery shop intervention on age verification by servers and clerks in alcohol outlets: A cluster randomised cross-over trial.

Joel W Grube, William DeJong, Maureen DeJong, Sharon Lipperman-Kreda, Brad S Krevor

Abstract readRandomized Controlled Trial
In one paragraph

Trial report in Drug and alcohol review, 2018. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 7 papers.

0numbers the graph read from it
0cells of the map it votes in
7citing papers in PubMed
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

7 citing papers in PubMed.

  1. Trial
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4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

5 authors.

Joel W GrubePrevention Research Center, Pacific Institute for Research and Evaluation, Berkeley, USA.ORCID 0000-0003-1099-8743
William DeJongSchool of Public Health, Boston University, Boston, USA.
Maureen DeJongResponsible Retailing Forum, Waltham, MA, USA.
Sharon Lipperman-KredaPrevention Research Center, Pacific Institute for Research and Evaluation, Berkeley, USA.
Brad S KrevorResponsible Retailing Forum, Waltham, MA, USA.

Funding

Transitions and Alcohol Use in the Later Lifespan: Environmental and Individual-level InfluencesP60AA006282 · NIAAA · PACIFIC INSTITUTE FOR RES AND EVALUATION · PI Sue Thomas · 2003 to 2026
$41.2M
WORK AND DRINKINGP50AA006282 · NIAAA · PREVENTION RESEARCH CENTER · PI GRUENEWALD, PAUL J · 1985 to 2002
$4.6M
Responsible Retailing Program for Alcohol RetailersR44AA021593 · NIAAA · RRF FIELD SERVICES, LLC · PI KREVOR, BRAD · 2012 to 2014
$1.1M
NIAAA NIH HHS P50 AA006282NIAAA NIH HHS P60 AA006282NIAAA NIH HHS R44 AA021593
6 · The paper itself

Abstract

INTRODUCTION AND

aimsClerks and servers at alcohol establishments often fail to verify age. Using mystery shoppers to provide performance feedback is one approach to improving age verification. Few controlled studies have evaluated mystery shop interventions. This paper reports on a cluster randomised cross-over trial of a mystery shop intervention in 16 communities in four US states. DESIGN AND

methodsThe intervention comprised monthly mystery shops after which clerks and servers received immediate feedback to reinforce age verification. Managers received monthly reports. Communities in each state were matched into pairs and, following a 3-month baseline, were randomly assigned within each pair to receive the intervention beginning after the fourth (Early Intervention) or the tenth (Delayed Intervention) mystery shop. On average, 17 (range = 14-20) randomly selected on-premises and 18 (range = 11-23) off-premises outlets participated in each community (N = 557).

resultsFixed effects multi-level logistic regressions indicated that the intervention led to a two-fold increase in the odds of age verification, odds ratio (OR) = 2.05; P < 0.001; 95% confidence interval (CI) 1.76, 2.39. Overall, ID-checking increased from an average of 80% pre-intervention to 94-96% by the end of the program. Significant effects were found for on-premises, OR = 1.79; P < 0.001; 95% CI 1.43, 2.24, and off-premises establishments, OR = 2.29; P < 0.001; 95% CI 1.86, 2.82. DISCUSSION AND

conclusionsMystery shop interventions can increase age verification for alcohol purchases and may be an effective supplement to compliance checks and responsible beverage service programs.

Indexed as

Alcoholic BeveragesAge FactorsAlcohol DrinkingCommerceCross-Over StudiesFemaleHumansMaleMarketingUnderage Drinkingalcoholmystery shoppreventionsalesunderage

Identifiers

PMID29984430
PMCPMC6120763

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Registered trials

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Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.