ArticlePloS one2018
Are we choosing the right flagships? The bird species and traits Australians find most attractive.
Article in PloS one, 2018. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 10 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
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Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
10 citing papers in PubMed.
- The link between colorfulness and extinction risk across the world's passerine birds.Conservation biology : the journal of the Society for Conservation Biology · 2026Article
- Six-decade research bias towards fancy and familiar bird species.Proceedings. Biological sciences · 2025Article
- Human-Caused High Direct Mortality in Birds: Unsustainable Trends and Ameliorative Actions.Animals : an open access journal from MDPI · 2024Article
- What drives our aesthetic attraction to birds?npj biodiversity · 2023Article
- Selection of Flagship Species and Their Use as Umbrellas in Bird Conservation: A Case Study in Lishui, Zhejiang Province, China.Animals : an open access journal from MDPI · 2023Article
- The iratebirds Citizen Science Project: a Dataset on Birds' Visual Aesthetic Attractiveness to Humans.Scientific data · 2023Article
- WASP: the World Archives of Species Perception.Database : the journal of biological databases and curation · 2023Article
- Assessing the aesthetic attractivity of European butterflies: A web-based survey protocol.PloS one · 2023Article
- Identifying engaging bird species and traits with community science observations.Proceedings of the National Academy of Sciences of the United States of America · 2022Article
- Evaluating the use of semi-structured crowdsourced data to quantify inequitable access to urban biodiversity: A case study with eBird.PloS one · 2022Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
3 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Understanding what people like about birds can help target advocacy for bird conservation. However, testing preferences for characteristics of birds is methodologically challenging, with bias difficult to avoid. In this paper we test whether preferred characteristics of birds in general are shared by the individual bird species the same people nominate as being those they consider most attractive. We then compare these results with the birds which appear most frequently in the imagery of conservation advocates. Based on a choice model completed by 638 general public respondents from around Australia, we found a preference for small colourful birds with a melodious call. However, when the same people were asked which five birds they found most attractive, 48% named no more than three, mostly large well-known species. Images displayed by a leading Australian bird conservation organisation also favoured large colourful species. The choice model results suggest conservation advocates can promote a much wider range of bird types as flagships, particularly smaller species that might otherwise be neglected.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.