ArticleTobacco control2018
Receipt of tobacco direct mail/email discount coupons and trajectories of cigarette smoking behaviours in a nationally representative longitudinal cohort of US adults.
Article in Tobacco control, 2018. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 34 papers, 1 of them a synthesis that pooled it.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
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Who cites it
34 citing papers in PubMed, 1 synthesis or guideline pooled it, 38 citations in OpenAlex.
- Tobacco Couponing: A Systematic Review of Exposures and Effects on Tobacco Initiation and Cessation.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2022Pooled it
- Cannabis retailers' marketing practices and compliance with state regulations: a 2025 point-of-sale audit in 5 U.S. cities.Addictive behaviors · 2026Article
- Associations between smoking-induced deprivation, cigarette purchase price, and coupon use among California adults ages 18-64, 2022-2023.Preventive medicine reports · 2026Article
- Receipt and Use of Tobacco Product Coupons Among Adults Who Use Cigarettes, Cigars, and Smokeless Tobacco: Reasons for Use and Association With Subsequent Tobacco Product Purchases.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2026Article
- Young Adults' Experiences with Cannabis Retailer Marketing and Related Practices: Differences Among Sociodemographic Groups and Associations with Cannabis Use-related Outcomes.Journal of racial and ethnic health disparities · 2025Article
- Young adults' visual attention to features of social media marketing for disposable e-cigarettes and associated perceptions.Addiction (Abingdon, England) · 2025Article
- Coupons and state tobacco policy context as predictors of tobacco use among those reporting e-cigarette use in the U.S.: Findings from the Population Assessment of Tobacco and Health (PATH) Study waves 5-6 (2018-2021).Preventive medicine reports · 2025Article
- Financial Strain and Smoking Cessation and Relapse Among U.S. Adults Who Smoke: A Longitudinal Cohort Study.American journal of preventive medicine · 2025Article
- Neighborhood demographics in relation to marketing and regulation-related factors among cannabis retailers in 5 US cities.Drug and alcohol dependence · 2024Article
- The longitudinal association between coupon receipt and established cigarette smoking initiation among young adults in USA.Tobacco control · 2024Article
- Financial hardship during the COVID-19 pandemic and increased receipt of commercial tobacco discount coupons among US adults who use commercial tobacco.Tobacco control · 2024Article
- Changes in online marketing and sales practices among non-medical cannabis retailers in 5 US cities, 2022 to 2023.Preventive medicine reports · 2024Article
- Content analysis of IQOS direct mail and email marketing in the US.Preventive medicine reports · 2024Article
- Exposure to E-Cigarette Advertisements or Reviews and E-Cigarette Use Progression: A Longitudinal Examination of Short-Term and Long-Term Associations among US Young Adults.International journal of environmental research and public health · 2024Article
- Cumulative Exposure to E-Cigarette Coupons and Changes in E-Cigarette Use Among U.S. Adults.American journal of preventive medicine · 2024Article
- Cigarette Coupon Receipt and Smoking Relapse by Duration of Smoking Abstinence.American journal of preventive medicine · 2023Article
- Cannabis retailer marketing strategies and regulatory compliance: A surveillance study of retailers in 5 US cities.Addictive behaviors · 2023Article
- Presence of flavoured electronic nicotine delivery system (ENDS) products in US ENDS advertisements, 2015-2020: a content analysis.BMJ open · 2023Article
- The Short-Term and Long-Term Associations Between Receiving Tobacco Discounts or Coupons and Smoking Cessation Among U.S. Adult Cigarette Smokers With Intention to Quit.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2023Article
- The Longitudinal Association Between Cigarette Coupon Receipt and Short-term Smoking Cessation Among US Adults.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2023Article
Corrections and comments
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Authors and funding
5 authors at 4 institutions in 1 country.
Funding
Abstract
backgroundWe assessed whether receipt of coupons-via direct mail or e-mail-was prospectively related to trajectories of smoking behaviours.
methodsData were from a cohort of US adults (n=26 447) who participated in wave 1 (2013-2014) and wave 2 (2014-2015) of the Population Assessment of Tobacco and Health Study. Participants reported receipt of tobacco direct mail/email coupons in the past 6 months in wave 1 and their smoking status in both waves. Weighted multiple logistic regressions were used to examine demographic correlates of receiving tobacco direct mail/email coupons at wave 1 and to examine the prospective effect of receiving tobacco coupons on trajectories of smoking behaviours.
findingsAt wave 1, 10.7% of never smokers, 13.9% of experimental smokers, 37.1% of current smokers and 16.5% of former smokers reported receiving tobacco direct mail/email coupons. Lower education and higher poverty adults and non-Hispanic white current smokers were more likely to have received these coupons (p<0.05). Receiving tobacco direct mail/email coupons at wave 1 was associated with increased odds of smoking initiation among never smokers (adjusted odds ratio (AOR)=2.28, 95% CI 1.36 to 3.83), becoming established smokers among experimenters (AOR=1.62, 95% CI 1.29 to 2.04), becoming daily smokers among non-daily smokers (AOR=1.56, 95% CI 1.23 to 1.99) and smoking relapse among former smokers between waves (AOR=1.91, 95% CI 1.39 to 2.65). Receiving these coupons at wave 1 was associated with reduced odds of smoking cessation ≥6 months among current smokers (AOR=0.71, 95% CI 0.58 to 0.88).
conclusionsTobacco direct mail/email coupons encourage and sustain smoking and disproportionately affect lower socioeconomic populations.
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What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.