ArticleFrontiers in psychology2018
Sociality Mental Modes Modulate the Processing of Advice-Giving: An Event-Related Potentials Study.
Article in Frontiers in psychology, 2018. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 6 papers.
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Who cites it
6 citing papers in PubMed, 15 citations in OpenAlex.
- The Influence of Facial Attractiveness and Advice Feedback on Advisors' Subsequent Willingness to Continue Giving Advice: Evidence from ERPs.Brain sciences · 2026Article
- Effort Expenditure Reduces Prosocial Decision-Making: Computational Principles and Neural Mechanisms.Human brain mapping · 2025Article
- Non-cognitive ability and relative poverty in farmer households: an empirical study from rural China.Frontiers in psychology · 2025Article
- Social observation modulates the influence of socioeconomic status on pro-environmental behavior: an event-related potential study.Frontiers in neuroscience · 2024Article
- The influence of altruistic personality, interpersonal distance and social observation on prosocial behavior: An event-related potential (ERP) study.Cognitive, affective & behavioral neuroscience · 2023Article
- Exposure to money modulates neural responses to outcome evaluations involving social reward.Social cognitive and affective neuroscience · 2020Article
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Authors and funding
7 authors at 2 institutions in 1 country.
Funding
No grant is acknowledged in the PubMed record.
Abstract
People have different motivations to get along with others in different sociality mental modes (i.e., communal mode and market mode), which might affect social decision-making. The present study examined how these two types of sociality mental modes affect the processing of advice-giving using the event-related potentials (ERPs). After primed with the communal mode and market mode, participants were instructed to decide whether or not give an advice (profitable or damnous) to a stranger without any feedback. The behavioral results showed that participants preferred to give the profitable advice to the stranger more slowly compared with the damnous advice, but this difference was only observed in the market mode condition. The ERP results indicated that participants demonstrated more negative N1 amplitude for the damnous advice compared with the profitable advice, and larger P300 was elicited in the market mode relative to both the communal mode and the control group. More importantly, participants in the market mode demonstrated larger P300 for the profitable advice than the damnous advice, whereas this difference was not observed at the communal mode and the control group. These findings are consistent with the dual-process system during decision-making and suggest that market mode may lead to deliberate calculation for costs and benefits when giving the profitable advice to others.
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