Evidence map›Paper›PMID 28697787›Full record

SynthesisThe international journal of behavioral nutrition and physical activity2017

A systematic review, and meta-analyses, of the impact of health-related claims on dietary choices.

Asha Kaur, Peter Scarborough, Mike Rayner

Registry-linked trialAbstract readMeta-AnalysisSystematic Review
In one paragraph

Synthesis in The international journal of behavioral nutrition and physical activity, 2017. The graph could read no effect estimate from its abstract, so it casts no vote on the map. It is linked to trial NCT05088863 (Survey Assessing How Consumers Adapt Their Diet in Response to Health Claim Messaging), which is not on this map. Cited by 91 papers, 7 of them syntheses that pooled it.

0numbers the graph read from it
0cells of the map it votes in
91citing papers in PubMed, 7 pooled it
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

NCT05088863 narecruitingnot on this mapstarted 2022, after this paper: background citation

Survey Assessing How Consumers Adapt Their Diet in Response to Health Claim Messaging

TypeinterventionalSponsorSt. Boniface HospitalRan2022 to 2025Enrolled384ConditionsHealth Claim ImplementationArmsflaxseed
3 · Its place in the literature

Who cites it

91 citing papers in PubMed, 7 syntheses or guidelines pooled it.

  1. Combo Deals, Junk Meals: A Systematic Review Examining the Healthiness of Foods Promoted on Meal Delivery Apps.Obesity reviews : an official journal of the International Association for the Study of Obesity · 2026
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  7. A systematic review, and meta-analyses, of the impact of health-related claims on dietary choices.The international journal of behavioral nutrition and physical activity · 2017
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  14. Use of nutrition content and health claims on ready meals in Australia.Nutrition & dietetics : the journal of the Dietitians Association of Australia · 2026
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31 more citing papers are in PubMed but not listed here.

4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

3 authors.

Asha KaurCentre on Population Approaches for Non-Communicable Disease Prevention, Nuffield Department of Population Health, University of Oxford, Oxford, England. Asha.Kaur@dph.ox.ac.uk.ORCID 0000-0003-0617-2287
Peter ScarboroughCentre on Population Approaches for Non-Communicable Disease Prevention, Nuffield Department of Population Health, University of Oxford, Oxford, England.
Mike RaynerCentre on Population Approaches for Non-Communicable Disease Prevention, Nuffield Department of Population Health, University of Oxford, Oxford, England.

Funding

British Heart Foundation 006/PSS/CORE/2016/OXFORDBritish Heart Foundation FS/15/34/31656
6 · The paper itself

Abstract

backgroundHealth-related claims are statements regarding the nutritional content of a food (nutrition claims) and/or indicate that a relationship exists between a food and a health outcome (health claims). Their impact on food purchasing or consumption decisions is unclear. This systematic review measured the effect of health-related claims, on pre-packaged foods in retail settings, on adult purchasing decisions (real and perceived).

methodsIn September 2016, we searched MEDLINE, EMBASE, PsychINFO, CAB abstracts, Business Source Complete, and Web of Science/Science Citation Index & Social Science Citation Index for articles in English published in peer-review journals. Studies were included if they were controlled experiments where the experimental group(s) included a health-related claim and the control group involved an identical product without a health-related claim. Included studies measured (at an individual or population level); actual or intended choice, purchases, and/or consumption. The primary outcome was product choices and purchases, the secondary outcome was food consumption and preference. Results were standardised through calculating odds ratios and 95% confidence intervals (CI) for the likelihood of choosing a product when a health-related claim was present. Results were combined in a random-effects meta-analysis.

resultsThirty-one papers were identified, 17 of which were included for meta-analyses. Most studies were conducted in Europe (n = 17) and the USA (n = 7). Identified studies were choice experiments that measured the likelihood of a product being chosen when a claim was present compared to when a claim was not present, (n = 16), 15 studies were experiments that measured either; intent-rating scale outcomes (n = 8), consumption (n = 6), a combination of the two (n = 1), or purchase data (n = 1). Overall, 20 studies found that claims increase purchasing and/or consumption, eight studies had mixed results, and two studies found consumption/purchasing reductions. The meta-analyses of 17 studies found that health-related claims increase consumption and/or purchasing (OR 1.75, CI 1.60-1.91).

conclusionHealth-related claims have a substantial effect on dietary choices. However, this finding is based on research mostly conducted in artificial settings. Findings from natural experiments have yielded smaller effects. Further research is needed to assess effects of claims in real-world settings.

trial registrationPROSPERO systematic review registration number: CRD42016044042 .

Indexed as

Choice BehaviorDietFood LabelingFood PreferencesHealthAdultCommerceEuropeHumansUnited StatesFood choicesFood labellingHealth claimsNutrition claims

Identifiers

PMID28697787
PMCPMC5505045

What OpenQuestion holds

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Registered trials

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.