ArticleAddictive behaviors2017
Comparison of internet and mailing methods to recruit couples into research on unaided smoking cessation.
Article in Addictive behaviors, 2017. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 15 papers, 1 of them a synthesis that pooled it.
What it found
Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.
The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
15 citing papers in PubMed, 1 synthesis or guideline pooled it.
- Social media recruitment for mental health research: A systematic review.Comprehensive psychiatry · 2020Pooled it
- An evaluation of paid social media advertising and traditional advertising for addiction research recruitment.Drug and alcohol dependence · 2025Trial
- Enhancing recruitment methodologies: leveraging the Tailored Design Method to survey populations with varied engagement in healthcare.BMC medical research methodology · 2026Article
- Using ecological momentary data to inform a web-based intervention for romantic partners concerned about their loved ones' drinking: Study protocol.Contemporary clinical trials communications · 2025Article
- Social Media Use for Research Participant Recruitment: Integrative Literature Review.Journal of medical Internet research · 2022Review
- Comparing recruitment strategies for a digital smoking cessation intervention: Technology-assisted peer recruitment, social media, ResearchMatch, and smokefree.gov.Contemporary clinical trials · 2021Article
- Effectiveness of Social Media Approaches to Recruiting Young Adult Cigarillo Smokers: Cross-Sectional Study.Journal of medical Internet research · 2020Article
- Prospective and Daily Effects of Cannabis Use on Smoking Outcomes During a Self-Guided Quit Attempt.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2020Article
- Does morning affect contribute to daily Cannabis use?Addictive behaviors · 2019Article
- To end disease tomorrow, begin with trials today: Digital strategies for increased awareness of a clinical trials finder.Journal of clinical and translational science · 2019Article
- Perceived partner responsiveness predicts smoking cessation in single-smoker couples.Addictive behaviors · 2019Article
- Feasibility of Using Ecological Momentary Assessment to Study Unaided Smoking Cessation in Couples.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2018Article
- A dyadic planning intervention to quit smoking in single-smoking couples: design of a randomized controlled trial.BMC psychology · 2018Article
- Developing an Awareness Campaign to Reduce Second Hand Smoke Among Disadvantaged Families-A Participatory M-Health Approach.International journal of environmental research and public health · 2018Article
- A response surface analysis of expected and received support for smoking cessation: Expectancy violations predict greater relapse.Addictive behaviors · 2018Article
Corrections and comments
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Authors and funding
5 authors.
Funding
Abstract
In smoking cessation studies with restrictive criteria (e.g., single-smoker couples), thousands of potential participants might need to be screened to obtain a reasonable sample size. Consideration of recruitment methodology is critical because recruitment methods influence both the success and cost effectiveness of recruitment. Although traditional recruitment methods are often used to recruit participants into smoking cessation research, newer technologies, such as paid Facebook advertising, might offer more cost-effective alternatives for recruitment. The current analysis compares two versions of paid Facebook advertising and a specialized mass mailing method used to recruit single-smoker couples into an intensive three-week study of unaided smoking cessation. The three methods are compared in terms of demographic characteristics, eligibility, and cost-effectiveness. Although Facebook's "Promote Your Page" mechanism achieved the fastest recruitment rate (2.75 couples per month; 498 USD per couple), Facebook's "Send People to Your Website" mechanism was the least expensive and provided the most demographically diverse sample (1.64 couples per month; 181 USD per couple). The specialized mailing method was not productive or cost-effective (0.80 couples per month; 454 USD per couple). Paid Facebook advertising fared better as a recruitment method than a specialized mailing method often used in survey research. Studies that have less restrictive eligibility criteria, that draw from a larger local population, or that recruit for a less intense study might find paid Facebook advertising to be quite feasible.
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What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.