ArticleAmerican journal of public health2017
Why Peer Crowds Matter: Incorporating Youth Subcultures and Values in Health Education Campaigns.
Article in American journal of public health, 2017. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 43 papers, 3 of them syntheses that pooled it.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
43 citing papers in PubMed, 3 syntheses or guidelines pooled it.
- Effectiveness of Youth Tobacco Prevention Ads: Meta-Analysis of a Decade's Worth of Copy-Testing Data.American journal of preventive medicine · 2026Pooled it
- Health Messaging Strategies for Vaping Prevention and Cessation Among Youth and Young Adults: A Systematic Review.Health communication · 2025Pooled it
- Social marketing interventions to promote physical activity among 60 years and older: a systematic review of the literature.BMC public health · 2020Pooled it
- Young Adult Responses to Peer Crowd-Based Targeting in E-cigarette Advertisements: An Experimental Study.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2023Trial
- Awareness of and Receptivity to the Fresh Empire Tobacco Public Education Campaign Among Hip Hop Youth.The Journal of adolescent health : official publication of the Society for Adolescent Medicine · 2020Trial
- Youth Tobacco Control in the Digital Age: Impact of South Carolina's Youth Tobacco Education and Vaping Cessation Social Media Programs.International journal of environmental research and public health · 2025Article
- Predictors of Cigar, Cigarillo, and Little Cigar Initiation Among Hip Hop-Identifying Youth.Substance use & misuse · 2025Article
- "If I could try it, I'd try it": Qualitative study of the illegal vaping culture in Singapore.Addictive behaviors reports · 2024Article
- Subclinical attention-deficit hyperactivity disorder symptoms and unhealthy lifestyle behaviours.BJPsych open · 2024Article
- Attention-Deficit/Hyperactivity Disorder and Unhealthy Lifestyle in Adolescence: Unforeseen Role of Allostatic Overload and Psychological Well-Being.Healthcare (Basel, Switzerland) · 2024Article
- Young adult peer crowds, e-cigarette advertising exposure, and e-cigarette use: Test of a mediation model.Drug and alcohol dependence · 2024Article
- Understanding Associations of Personal Values With Support for Tobacco and Alcohol Control Policies.American journal of preventive medicine · 2023Article
- Factors Associated with Use of Cigars, Little Cigars, Cigarillos, and Blunts among Hip Hop Youth in the United States.American journal of health behavior · 2023Article
- Academic Performance and Peer or Parental Tobacco Use among Non-Smoking Adolescents: Influence of Smoking Interactions on Intention to Smoke.International journal of environmental research and public health · 2023Article
- Peer Crowds and Tobacco Product Use in Hawai'i: A Qualitative Study.International journal of environmental research and public health · 2023Article
- Describing Memes Referencing Vaping: Thematic Analysis.Substance use & misuse · 2023Article
- Reach, Receptivity, And Beliefs Associated With theAmerican journal of health promotion : AJHP · 2022Article
- It's a Kiki!: Developmental benefits of the Kiki scene for Black gay/bisexual/transgender adolescents/emerging adults.Journal of LGBT youth · 2022Article
- Final Evaluation Findings for This Free Life, a 3-Year, Multi-Market Tobacco Public Education Campaign for Gender and Sexual Minority Young Adults in the United States.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2022Article
- Purposeful play: exploring a bar-based, anti-tobacco intervention for young adults.Drugs (Abingdon, England) · 2022Article
Corrections and comments
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Authors and funding
5 authors.
Funding
Abstract
Grounded on research showing that peer crowds vary in risk behavior, several recent health behavior interventions, including the US Food and Drug Administration's Fresh Empire campaign, have targeted high-risk peer crowds. We establish the scientific foundations for using this approach. We introduce peer crowd targeting as a strategy for culturally targeting health behavior interventions to youths. We use social identity and social norms theory to explicate the theoretical underpinnings of this approach. We describe Fresh Empire to demonstrate how peer crowd targeting functions in a campaign and critically evaluate the benefits and limitations of this approach. By replacing unhealthy behavioral norms with desirable, healthy lifestyles, peer crowd-targeted interventions can create a lasting impact that resonates in the target audience's culture.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.