ArticleFrontiers in neuroscience2015
The undermining effect of facial attractiveness on brain responses to fairness in the Ultimatum Game: an ERP study.
Article in Frontiers in neuroscience, 2015. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 37 papers.
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Who cites it
37 citing papers in PubMed.
- Neural correlates of inequity perception in human-robot relationships: An ERP study of solo and joint experiences.Cognitive, affective & behavioral neuroscience · 2026Article
- Invisible and Visible Processing of Facial Attractiveness in Implicit Tasks: Evidence From Event-Related Potentials (ERPs).PsyCh journal · 2025Article
- Temporal dynamics and task-dependent neural mechanisms in facial symmetry processing.Experimental brain research · 2025Article
- Voice attractiveness affects cooperative behavior in the Stag Hunt Game: evidence from neural electrophysiology.Frontiers in neuroscience · 2025Article
- Beauty and Social Interest Matter: Effects of Male's Facial Attractiveness, Vocal Attractiveness and Social Interest on Female's Decisions in Three-Person Games.Behavioral sciences (Basel, Switzerland) · 2024Article
- Influence of male's facial attractiveness, vocal attractiveness and social interest on female's decisions of fairness.Scientific reports · 2024Article
- Younger adults are more prosocial than older adults in economic decision making results from the give and take game.Heliyon · 2023Article
- Neural Mechanisms of the Conscious and Subliminal Processing of Facial Attractiveness.Brain sciences · 2023Article
- The Role of Sex in the Effect of Vocal Attractiveness on Ultimatum Game Decisions.Behavioral sciences (Basel, Switzerland) · 2023Article
- Intention affects fairness processing: Evidence from behavior and representational similarity analysis of event-related potential signals.Human brain mapping · 2023Article
- The Influence of Presentation Frames of Visualization Information for Safety on Situational Awareness under a Three-Level User-Interface Design.International journal of environmental research and public health · 2023Article
- Which is More Important, Proposer Identity or Allocation Motive? Event-Related Potential in Economic Decision-Making.Psychology research and behavior management · 2023Article
- Ratings or Sales? The Neural and Psychological Processes of Online Experience Product Purchase: Evidence from a Sample of Chinese University Students.Behavioral sciences (Basel, Switzerland) · 2022Article
- Beauty affects fairness: facial attractiveness alters neural responses to unfairness in the ultimatum game.Brain imaging and behavior · 2022Article
- Neural correlates of successful costly punishment in the Ultimatum game on a trial-by-trial basis.Social cognitive and affective neuroscience · 2022Article
- Dynamic modulation of inequality aversion in human interpersonal negotiations.Communications biology · 2022Article
- You are excusable! Neural correlates of economic neediness on empathic concern and fairness perception.Cognitive, affective & behavioral neuroscience · 2022Article
- The "beauty premium" effect of voice attractiveness of long speech sounds in outcome-evaluation event-related potentials in a trust game.Frontiers in psychology · 2022Article
- Vocal Attractiveness Matters: Social Preferences in Cooperative Behavior.Frontiers in psychology · 2022Article
- Between Joy and Sympathy: Smiling and Sad Recipient Faces Increase Prosocial Behavior in the Dictator Game.International journal of environmental research and public health · 2021Article
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4 authors.
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Abstract
To investigate the time course of the neural processing of facial attractiveness and its influence on fairness consideration during social interactions, event-related potentials (ERP) were recorded from 21 male subjects performing a two-person Ultimatum Game (UG). During this bargaining game, the male subjects played responders who decided whether to accept offers from female proposers, whose facial images (grouped as "attractive" and "unattractive") were presented prior to the offer presentation. The behavioral data demonstrated that the acceptance ratio increased with the fairness level of the offers and, more importantly, the subjects were more likely to accept unfair offers when presented with the attractive-face condition compared with the unattractive-face condition. The reaction times (RTs) for five offers (1:9, 2:8, 3:7, 4:6, and 5:5) in the unattractive-face condition were not significantly different. In contrast, the subjects reacted slower to the attractive proposers' unfair offers and quicker to fair offers. The ERP analysis of the face presentation demonstrated a decreased early negativity (N2) and enhanced late positive potentials (LPPs) elicited by the attractive faces compared with the unattractive faces. In addition, the feedback-related negativity (FRN) in response to an offer presentation was not significantly different for the unfair (1:9 and 2:8) and fair (4:6 and 5:5) offers in the attractive-face condition. However, the unfair offers generated larger FRNs compared with the fair offers in the unattractive-face condition (consistent with prior studies). A similar effect was identified for P300. The present study demonstrated an undermining effect of proposer facial attractiveness on responder consideration of offer fairness during the UG.
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