Evidence map›Paper›PMID 23078486›Full record

Trial reportAmerican journal of public health2012

Formative process evaluation for implementing a social marketing intervention to increase walking among African Americans in the Positive Action for Today's Health trial.

Sandra M Coulon, Dawn K Wilson, Sarah Griffin, Sara M St George, Kassandra A Alia, Nevelyn N Trumpeter, Abraham K Wandersman, Melinda Forthofer, Shamika Robinson, Barney Gadson

Abstract readRandomized Controlled Trial
In one paragraph

Trial report in American journal of public health, 2012. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 20 papers, 2 of them syntheses that pooled it.

0numbers the graph read from it
0cells of the map it votes in
20citing papers in PubMed, 2 pooled it
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

20 citing papers in PubMed, 2 syntheses or guidelines pooled it.

  1. Pooled it
  2. Community wide interventions for increasing physical activity.The Cochrane database of systematic reviews · 2015
    Pooled it
  3. Trial
  4. Trial
  5. Trial
  6. Trial
  7. Trial
  8. Physical activity as a mediator linking neighborhood environmental supports and obesity in African Americans in the path trial.Health psychology : official journal of the Division of Health Psychology, American Psychological Association · 2014
    Trial
  9. Trial
  10. The Use of Social Marketing in Community-Wide Physical Activity Programs: A Scoping Review.Annals of behavioral medicine : a publication of the Society of Behavioral Medicine · 2024
    Article
  11. Article
  12. Article
  13. Article
  14. Article
  15. Article
  16. The Association of Neighborhood Gene-Environment Susceptibility with Cortisol and Blood Pressure in African-American Adults.Annals of behavioral medicine : a publication of the Society of Behavioral Medicine · 2016
    Article
  17. Article
  18. Article
  19. Article
  20. Review
4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

10 authors.

Sandra M CoulonDepartment of Psychology, Barnwell College, University of South Carolina, Columbia, SC 29208, USA.
Dawn K Wilson
Sarah Griffin
Sara M St George
Kassandra A Alia
Nevelyn N Trumpeter
Abraham K Wandersman
Melinda Forthofer
Shamika Robinson
Barney Gadson

Funding

Biomedical-Behavioral Interface: Prevention and Developmental Sciences TrainingT32GM081740 · NIGMS · UNIVERSITY OF SOUTH CAROLINA AT COLUMBIA · PI PRINZ, RONALD J · 2008 to 2022
$4.5M
Improving safety and access for physical activity supplementR01DK067615 · NIDDK · UNIVERSITY OF SOUTH CAROLINA AT COLUMBIA · PI WILSON, DAWN K · 2007 to 2010
$3.2M
Social, Genetic Determinants of Blood Pressure in Underserved African AmericansF31AG039930 · NIA · UNIVERSITY OF SOUTH CAROLINA AT COLUMBIA · PI COULON, SANDRA MARIE · 2011 to 2013
$85k
NIA NIH HHS F31 AG039930NIDDK NIH HHS R01 DK067615NIGMS NIH HHS T32 GM081740
6 · The paper itself

Abstract

objectivesEvaluating programs targeting physical activity may help to reduce disparate rates of obesity among African Americans. We report formative process evaluation methods and implementation dose, fidelity, and reach in the Positive Action for Today's Health trial.

methodsWe applied evaluation methods based on an ecological framework in 2 community-based police-patrolled walking programs targeting access and safety in underserved African American communities. One program also targeted social connectedness and motivation to walk using a social marketing approach. Process data were systematically collected from baseline to 12 months.

resultsAdequate implementation dose was achieved, with fidelity achieved but less stable in both programs. Monthly walkers increased to 424 in the walking-plus-social marketing program, indicating expanding program reach, in contrast to no increase in the walking-only program. Increased reach was correlated with peer-led Pride Strides (r = .92; P < .001), a key social marketing component, and program social interaction was the primary reason for which walkers reported participating.

conclusionsFormative process evaluation demonstrated that the walking programs were effectively implemented and that social marketing increased walking and perceived social connectedness in African American communities.

Indexed as

Social MarketingWalkingBlack or African AmericanData CollectionHealth PromotionHumansMaleMiddle AgedProgram EvaluationResidence CharacteristicsUnited States

Identifiers

PMID23078486
PMCPMC3519297

What OpenQuestion holds

Textmetadata
LicenceTDM
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.