ArticleJournal of medical Internet research2012
Web-based recruiting for health research using a social networking site: an exploratory study.
Article in Journal of medical Internet research, 2012. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 187 papers, 6 of them syntheses that pooled it.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
187 citing papers in PubMed, 6 syntheses or guidelines pooled it.
- Use of Facebook, Instagram, and Twitter for recruiting healthy participants in nutrition-, physical activity-, or obesity-related studies: a systematic review.The American journal of clinical nutrition · 2022Pooled it
- Social media recruitment for mental health research: A systematic review.Comprehensive psychiatry · 2020Pooled it
- The Use of Facebook in Recruiting Participants for Health Research Purposes: A Systematic Review.Journal of medical Internet research · 2017Pooled it
- "Friending" teens: systematic review of social media in adolescent and young adult health care.Journal of medical Internet research · 2015Pooled it
- Social network sites as a mode to collect health data: a systematic review.Journal of medical Internet research · 2014Pooled it
- Are health behavior change interventions that use online social networks effective? A systematic review.Journal of medical Internet research · 2014Pooled it
- Trial
- Testing the Effectiveness of an Animated Decision Aid to Improve Recruitment of Control Participants in a Case-Control Study: Web-Based Experiment.Journal of medical Internet research · 2022Trial
- Application of social marketing to recruitment for a digital weight management intervention for young adults.Translational behavioral medicine · 2021Trial
- Protocol for a pilot randomised controlled trial of an online intervention for post-treatment cancer survivors with persistent fatigue.BMJ open · 2016Trial
- Using Facebook™ to Recruit College-Age Men for a Human Papillomavirus Vaccine Trial.American journal of men's health · 2016Trial
- Clinical trial management of participant recruitment, enrollment, engagement, and retention in the SMART study using a Marketing and Information Technology (MARKIT) model.Contemporary clinical trials · 2015Trial
- Recruitment and retention of young women into nutrition research studies: practical considerations.Trials · 2014Trial
- Preliminary experience with social media for community consultation and public disclosure in exception from informed consent trials.Circulation · 2013Trial
- Multilevel growth curve analyses of treatment effects of a Web-based intervention for stress reduction: randomized controlled trial.Journal of medical Internet research · 2013Trial
- Recruitment to online therapies for depression: pilot cluster randomized controlled trial.Journal of medical Internet research · 2013Trial
- Internet-based recruitment to a depression prevention intervention: lessons from the Mood Memos study.Journal of medical Internet research · 2013Trial
- Communicating breast cancer risk information to young adult women: A pilot study.Journal of psychosocial oncologyTrial
- Digital tools for recruitment and retention of participants in paediatric clinical research: a scoping review.Trials · 2026Article
- Validation of the Arabic Version Post-COVID-19 Symptom Scale (PCSS-Ar) for Assessing Long COVID-19 Severity Among Arabic-Speaking Populations: A Factor Analysis and Rasch Analysis Study.Risk management and healthcare policy · 2026Article
127 more citing papers are in PubMed but not listed here.
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
8 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
backgroundRecruitment of young people for health research by traditional methods has become more expensive and challenging over recent decades. The Internet presents an opportunity for innovative recruitment modalities.
objectiveTo assess the feasibility of recruiting young females using targeted advertising on the social networking site Facebook.
methodsWe placed an advertisement on Facebook from May to September 2010, inviting 16- to 25-year-old females from Victoria, Australia, to participate in a health study. Those who clicked on the advertisement were redirected to the study website and were able to express interest by submitting their contact details online. They were contacted by a researcher who assessed eligibility and invited them to complete a health-related survey, which they could do confidentially and securely either at the study site or remotely online.
resultsA total of 551 females responded to the advertisement, of whom 426 agreed to participate, with 278 completing the survey (139 at the study site and 139 remotely). Respondents' age distribution was representative of the target population, while 18- to 25-year-olds were more likely to be enrolled in the study and complete the survey than 16- to 17-year-olds (prevalence ratio=1.37, 95% confidence interval 1.05-1.78, P=.02). The broad geographic distribution (major city, inner regional, and outer regional/remote) and socioeconomic profile of participants matched the target population. Predictors of participation were older age, higher education level, and higher body mass index. Average cost in advertising fees per compliant participant was US $20, making this highly cost effective.
conclusionsResults demonstrate the potential of using modern information and communication technologies to engage young women in health research and penetrate into nonurban communities. The success of this method has implications for future medical and population research in this and other demographics.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.