ArticleAmerican journal of public health2011
Reinforcement of smoking and drinking: tobacco marketing strategies linked with alcohol in the United States.
Article in American journal of public health, 2011. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 32 papers.
What it found
Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.
The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
32 citing papers in PubMed, 47 citations in OpenAlex.
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- Pharmaceuticalisation as the tobacco industry's endgame.BMJ global health · 2024Article
- Heated tobacco products and cigarette marketing in nightclubs in Gdansk, Poland: A mixed-methods analysis.Tobacco prevention & cessation · 2024Article
- Tobacco Vendors' Perceptions and Compliance with Tobacco Control Laws in Nigeria.International journal of environmental research and public health · 2023Article
- "Using information to shape perception": tobacco industry documents study of the evolution of Corporate Affairs in the Miller Brewing Company.Globalization and health · 2022Article
- Burden of Cancer Due to Cigarette Smoking and Alcohol Consumption in Korea.International journal of environmental research and public health · 2022Article
- Strategies to expand corporate autonomy by the tobacco, alcohol and sugar-sweetened beverage industry: a scoping review of reviews.Globalization and health · 2022Article
- Purposeful play: exploring a bar-based, anti-tobacco intervention for young adults.Drugs (Abingdon, England) · 2022Article
- Structure of Hypomanic Symptoms in Adolescents With Bipolar Disorders: A Network Approach.Frontiers in psychiatry · 2022Article
- Alcohol marketing versus public health: David and Goliath?Globalization and health · 2021Article
- Perceived reward from using cigarettes with alcohol or cannabis and concurrent use: A smartphone-based daily diary study.Addictive behaviors · 2021Article
- Exposure to tobacco marketing in bars predicts subsequent use of multiple tobacco products among non-tobacco-using college students.Tobacco control · 2020Article
- Join the Commune: A Controlled Study of Social Branding Influencers to Decrease Smoking Among Young Adult Hipsters.American journal of health promotion : AJHP · 2020Article
- Outdoor smoking in Nigeria: prevalence, correlates and predictors.BMC public health · 2019Article
- Article
- Voluntary Smoke-Free Measures Among Oklahoma Nightlife Owners: Barriers and Facilitators.Health promotion practice · 2019Article
- Reducing Cancer and Cancer Disparities: Lessons From a Youth-Generated Diabetes Prevention Campaign.American journal of preventive medicine · 2017Article
- Bars, Nightclubs, and Cancer Prevention: New Approaches to Reduce Young Adult Cigarette Smoking.American journal of preventive medicine · 2017Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
2 authors at 1 institution in 1 country.
Funding
Abstract
objectivesWe investigated tobacco companies' knowledge about concurrent use of tobacco and alcohol, their marketing strategies linking cigarettes with alcohol, and the benefits tobacco companies sought from these marketing activities.
methodsWe performed systematic searches on previously secret tobacco industry documents, and we summarized the themes and contexts of relevant search results.
resultsTobacco company research confirmed the association between tobacco use and alcohol use. Tobacco companies explored promotional strategies linking cigarettes and alcohol, such as jointly sponsoring special events with alcohol companies to lower the cost of sponsorships, increase consumer appeal, reinforce brand identity, and generate increased cigarette sales. They also pursued promotions that tied cigarette sales to alcohol purchases, and cigarette promotional events frequently featured alcohol discounts or encouraged alcohol use.
conclusionsTobacco companies' numerous marketing strategies linking cigarettes with alcohol may have reinforced the use of both substances. Because using tobacco and alcohol together makes it harder to quit smoking, policies prohibiting tobacco sales and promotion in establishments where alcohol is served and sold might mitigate this effect. Smoking cessation programs should address the effect that alcohol consumption has on tobacco use.
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What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.