Trial reportPloS one2010
Reward guides vision when it's your thing: trait reward-seeking in reward-mediated visual priming.
Trial report in PloS one, 2010. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 81 papers.
What it found
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The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
81 citing papers in PubMed.
- The influence of insulin on anticipation and consummatory reward to food intake: A functional imaging study on healthy normal weight and overweight subjects employing intranasal insulin delivery.Human brain mapping · 2022Trial
- Altering spatial priority maps via reward-based learning.The Journal of neuroscience : the official journal of the Society for Neuroscience · 2014Trial
- Attentional bias for nondrug reward is magnified in addiction.Experimental and clinical psychopharmacology · 2013Trial
- Distraction driven by reward history: Attentional capture and sequential effects.Attention, perception & psychophysics · 2026Article
- Within-person imbalance of reward sensitivity and executive functioning across adolescent development: A longitudinal examination of the dual systems model from childhood to adulthood.Developmental psychology · 2025Article
- Behavioral Interference by Emotional Stimuli: Sequential Modulation by Perceptual Conditions but Not by Emotional Primes.Vision (Basel, Switzerland) · 2025Article
- Easy does it: Selection during interactive search tasks is biased towards objects that can be examined easily.Attention, perception & psychophysics · 2025Article
- Spatial Processing Enhancement in the Prefrontal Cortex for Rapid Detection of Valuable Objects.The Journal of neuroscience : the official journal of the Society for Neuroscience · 2025Article
- The Incentive-Sensitization Theory of Addiction 30 Years On.Annual review of psychology · 2025Review
- Task demand modulates the effects of reward learning on emotional stimuli.Cognitive neurodynamics · 2024Article
- Examining the Association between Punishment and Reward Sensitivity and Response Inhibition to Previously-Incentivized Cues across Development.Journal of youth and adolescence · 2024Article
- Evaluating individual differences in rewarded Stroop performance: reliability and associations with self-report measures.Psychological research · 2023Article
- The persistence of value-driven attention capture is task-dependent.Attention, perception & psychophysics · 2023Article
- Value-Biased Competition in the Auditory System of the Brain.Journal of cognitive neuroscience · 2021Article
- The past, present, and future of selection history.Neuroscience and biobehavioral reviews · 2021Review
- Target value and prevalence influence visual foraging in younger and older age.Vision research · 2021Article
- Previously reward-associated sounds interfere with goal-directed auditory processing.Quarterly journal of experimental psychology (2006) · 2021Article
- Awareness is necessary for attentional biases by location-reward association.Attention, perception & psychophysics · 2021Article
- Relating value-driven attention to psychopathology.Current opinion in psychology · 2021Review
- Cortical plasticity elicited by acoustically cued monetary losses: an ERP study.Scientific reports · 2020Article
21 more citing papers are in PubMed but not listed here.
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
3 authors.
Funding
No grant is acknowledged in the PubMed record.
Abstract
Reward-related mesolimbic dopamine is thought to play an important role in guiding animal behaviour, biasing approach towards potentially beneficial environmental stimuli and away from objects unlikely to garner positive outcome. This is considered to result in part from an impact on perceptual and attentional processes: dopamine initiates a series of cognitive events that result in the priming of reward-associated perceptual features. We have provided behavioural and electrophysiological evidence that this mechanism guides human vision in search, an effect we refer to as reward priming. We have also demonstrated that there is substantial individual variability in this effect. Here we show that behavioural differences in reward priming are predicted remarkably well by a personality index that captures the degree to which a person's behaviour is driven by reward outcome. Participants with reward-seeking personalities are found to be those who allocate visual resources to objects characterized by reward-associated visual features. These results add to a rapidly developing literature demonstrating the crucial role reward plays in attentional control. They additionally illustrate the striking impact personality traits can have on low-level cognitive processes like perception and selective attention.
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Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.