Evidence map›Paper›PMID 21067884›Full record

ArticlePatient education and counseling2010

Designing for diffusion: how can we increase uptake of cancer communication innovations?

James W Dearing, Matthew W Kreuter

Abstract read
In one paragraph

Article in Patient education and counseling, 2010. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 61 papers, 2 of them syntheses that pooled it.

0numbers the graph read from it
0cells of the map it votes in
61citing papers in PubMed, 2 pooled it
–field-weighted citation impact
1 · What the graph read from it

What it found

Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.

The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.

2 · The registry

The trial behind it

Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.

Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.

3 · Its place in the literature

Who cites it

61 citing papers in PubMed, 2 syntheses or guidelines pooled it.

  1. Pooled it
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  10. Stakeholder-Engaged Development of a Theory-Driven, Feasible, and Acceptable Approach to Concussion Education.Health education & behavior : the official publication of the Society for Public Health Education · 2024
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  13. Assessing the Barriers and Facilitators to Pulmonary Rehabilitation Referrals Using the Consolidated Framework for Implementation Research (CFIR).AMIA Joint Summits on Translational Science proceedings. AMIA Joint Summits on Translational Science · 2024
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1 more citing papers are in PubMed but not listed here.

4 · The record

Corrections and comments

PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.

5 · Who and what money

Authors and funding

2 authors.

James W DearingInstitute for Health Research, Kaiser Permanente Colorado, Denver, CO 80237-8066, USA. james.w.dearing@kp.org
Matthew W Kreuter

Funding

Training / Career DevelopmentP50CA095815 · NCI · WASHINGTON UNIVERSITY · PI LUKE, DOUGLAS A · 2003 to 2012
$20.4M
Training and DevelopmentP20CA137219 · NCI · KAISER FOUNDATION RESEARCH INSTITUTE · PI DEARING, JAMES WILLIAM · 2008 to 2012
$7.8M
NCI NIH HHS CA-P20-137219NCI NIH HHS CA-P50-95815NCI NIH HHS P20 CA137219NCI NIH HHS P50 CA095815
6 · The paper itself

Abstract

objectiveThe best innovations in cancer communication do not necessarily achieve uptake by researchers, public health and clinical practitioners, and policy makers. This paper describes design activities that can be applied and combined for the purpose of spreading effective cancer communication innovations.

methodsA previously developed Push-Pull-Infrastructure Model is used to organize and highlight the types of activities that can be deployed during the design phase of innovations. Scientific literature about the diffusion of innovations, knowledge utilization, marketing, public health, and our experiences in working to spread effective practices, programs, and policies are used for this purpose.

resultsAttempts to broaden the reach, quicken the uptake, and facilitate the use of cancer communication innovations can apply design activities to increase the likelihood of diffusion. Some simple design activities hold considerable promise for improving dissemination and subsequent diffusion.

conclusionAugmenting current dissemination practices with evidence-based concepts from diffusion science, marketing science, and knowledge utilization hold promise for improving results by eliciting greater market pull. PRACTICE IMPLICATIONS: Inventors and change agencies seeking to spread cancer communication innovations can experience more success by explicit consideration of design activities that reflect an expanded version of the Push-Pull-Infrastructure Model.

Indexed as

CommunicationDiffusion of InnovationModels, TheoreticalNeoplasmsEvidence-Based MedicineHealth Services ResearchHumansInformation Dissemination

Identifiers

PMID21067884
PMCPMC3000559

What OpenQuestion holds

Textmetadata
LicenceTDM
Read underepoch 390

Registered trials

None linked

Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.