ArticleTobacco control2006
Every document and picture tells a story: using internal corporate document reviews, semiotics, and content analysis to assess tobacco advertising.
Article in Tobacco control, 2006. The graph could read no effect estimate from its abstract, so it casts no vote on the map. Cited by 21 papers, 1 of them a synthesis that pooled it.
What it found
Each row is one number read from the abstract, on the scale the paper reported it, with its interval. Left of the dashed line favours the treatment, right favours the comparator. Under each row is the sentence it came from. New to these charts? A ten-minute tutorial.
The abstract states no effect estimate the extractor could read, or names no intervention and outcome on the map, so this paper lights no cell and moves no belief. It is still indexed, cited and linked below.
The trial behind it
Trials whose registry record cites this paper, or whose number appears in the abstract. A trial that started after this paper was published is citing it as background, not reporting it.
Neither the registry nor the abstract names a trial number. If this is a trial report, that itself is worth knowing.
Who cites it
21 citing papers in PubMed, 1 synthesis or guideline pooled it.
- A Systematic Review of E-Cigarette Marketing Communication: Messages, Communication Channels, and Strategies.International journal of environmental research and public health · 2022Pooled it
- Disparities in Exposure to Tobacco on Television or Streaming Platforms.JAMA network open · 2024Article
- Themes in e-liquid concept names as a marketing tactic: evidence from Premarket Tobacco Product Applications in the USA.Tobacco control · 2024Article
- Philip Morris International's Formula 1 Sponsorship-Linked Marketing: Transformation From Marlboro to Mission Winnow.Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco · 2023Review
- Digital marketing of smokeless tobacco: A longitudinal analysis of exposure and initiation among young adults.Addictive behaviors · 2021Article
- Emergent gambling advertising; a rapid review of marketing content, delivery and structural features.BMC public health · 2021Review
- How Menthol Is Key to the Tobacco Industry's Strategy of Recruiting and Retaining Young Smokers in Singapore.The Journal of adolescent health : official publication of the Society for Adolescent Medicine · 2019Article
- Affect, risk perception, and the use of cigarettes and e-cigarettes: a population study of U.S. adults.BMC public health · 2018Article
- "It looks kind of cool when cool people smoke, but…" Norwegian adolescents' decoding of smoking scenes in films.Nordisk alkohol- & narkotikatidskrift : NAT · 2017Article
- Exporting an Inherently Harmful Product: The Marketing of Virginia Slims Cigarettes in the United States, Japan, and Korea.Journal of business ethics : JBE · 2016Article
- A historical review of R.J. Reynolds' strategies for marketing tobacco to Hispanics in the United States.American journal of public health · 2013Review
- Vested Interests in addiction research and policy. Alliance between tobacco and alcohol industries to shape public policy.Addiction (Abingdon, England) · 2013Article
- Motor racing, tobacco company sponsorship, barcodes and alibi marketing.Tobacco control · 2012Article
- Reinforcement of smoking and drinking: tobacco marketing strategies linked with alcohol in the United States.American journal of public health · 2011Article
- Study of neurontin: titrate to effect, profile of safety (STEPS) trial: a narrative account of a gabapentin seeding trial.Archives of internal medicine · 2011Article
- Enticing the New Lad: Masculinity as a Product of Consumption in Tobacco Industry-Developed Lifestyle Magazines.Men and masculinities · 2011Article
- 'Acceptable rebellion': marketing hipster aesthetics to sell Camel cigarettes in the US.Tobacco control · 2010Article
- Conflicts of interest, authorship, and disclosures in industry-related scientific publications.Mayo Clinic proceedings · 2010Article
- Surveillance methods for identifying, characterizing, and monitoring tobacco products: potential reduced exposure products as an example.Cancer epidemiology, biomarkers & prevention : a publication of the American Association for Cancer Research, cosponsored by the American Society of Preventive Oncology · 2009Review
- Tobacco industry targeting youth in Argentina.Tobacco control · 2008Article
Corrections and comments
PubMed lists nothing against this paper. Absence here is not a guarantee, only a check that was made.
Authors and funding
3 authors.
Funding
Abstract
In this article we present communication theory as a conceptual framework for conducting documents research on tobacco advertising strategies, and we discuss two methods for analysing advertisements: semiotics and content analysis. We provide concrete examples of how we have used tobacco industry documents archives and tobacco advertisement collections iteratively in our research to yield a synergistic analysis of these two complementary data sources. Tobacco promotion researchers should consider adopting these theoretical and methodological approaches.
Indexed as
Identifiers
What OpenQuestion holds
Registered trials
Read under generation 80e0d062 · epoch 390. Bibliography from PubMed, PubMed Central and OpenAlex; grants from NIH RePORTER; trial links from ClinicalTrials.gov; estimates, votes and beliefs from the OpenQuestion graph.